I have been given the task to analyse a contents page of a top music magazine. I decided to analyse the rock/punk magazine Kerrang as it is not a magazine that I usually go for which means that I would have a bigger challenge.
The reader straight away notices that this magazine belongs to the rock genre because of the images illustrated on the front page and contents page such as the various rock artists, who are very popular in this type of music genre, and also the word “rock” comes up quite frequently on the front cover.
I have noticed that the most poplar artist has images have been constructed larger then the other images. This is very effective as it makes reader more attracted to the magazine as they can see artist who they like more clearly.
Some of the images on the magazine have been shot so that the artists are looking straight at the reader, this is effective as it makes the magazine seem more personal as the magazine makes the reader think that they are have a small relationship with the artist as it looks like the reader is only looking at the reader and no one else.
Also there are images in which the artist are not looking at the reader but are as if they have been “caught in the moment” meaning that there are images are showing the artist in action and also images of them performing, this is also effective as it benefits the magazine and also the artist. It benefits the artist as it shows what work the artist does and whether or not they are a good at performing. It benefits the magazine as it makes the magazines seem more exclusive as it has pictures that you can only get a shot if you were at the actual event meaning that it is only this magazine that has these pictures.
The fonts that are used in the magazine suit this type of magazine genre for a number of reasons, such as the colour of the font is black and plain, this is good because the colour black is very common in the genre of rock music and if there was loads of different, bright colours this could give the magazine have a completely different view. It also matches the front cover as it using the same font and is also the same effects on the font such as the capital letters and the fact that all the writing is bold.
The editors of the magazine have also made most of the text in big, bold and in capital letters. Using capital letters in a rock magazine is very smart as capital letters can symbolise loudness, noise and can also be said to have a powerful impact.
I believe that the target audience is mostly aimed at teenagers and young adults as there are words that are on the contents page that is inappropriate for young children such as f**k and also the artist in the magazine are also mostly listened by people around this age group as some of their lyrics that the artists are saying are quite explicit and many young children would not particularly enjoy listening to.
The information on the contents page makes it very accessible to the audience as it very clear and is set in a very simple way: all the writing on one side and all the pictures on the other, also under each picture has a bit of information about the picture and the page number where you can read properly about the topic, which is very effective.
They have also displayed there freebies, in this case posters, also on the contents page. This is very useful as it makes it easier for the reader to get to them, because many people only buy a specific magazine for the freebies so announcing that the magazine comes with free posters on the front is very good and then telling the reader where to find on them contents page is even better and makes it much easier for the reader.
They have put a small image of the front cover on the contents page. Most magazine do this so that reader can see the front cover again once the turn the page to the contents, it is as if every page you go the front cover will be there. This could mean that the editors of the magazine believe that the front cover is so good they just put it on the next page to remind you of how brilliant it is. Another reason why they could of done this is so that you don’t need to turn over to remind yourself of what is on the front cover as you could just see the front cover on the contents which means that you save time and can look at the front cover and the contents at the same time.
Also right near the image of the front cover the editor of the magazine has left a little note for the reader, making the magazine seem more personal and gives a the reader a brief information on what you will find in the magazine.
No comments:
Post a Comment